Site Navigation  
  What Should You Test In Your Email Campaign  
  To Buy or Build a List for Email Marketing  
  The Email Marketing Report Card - Do You Pass?  
  Optimize the Delivery of Your Email Marketing  
  Making Your Email Marketing Campaign Effective  
  Creating an Effective Email Subject Line  
  Types of Emails You Need to Use  
  Tools to Optimize Your Mobile Email Marketing Campaign  
  Email Marketing Tips for Your Business  
  Successful Email Marketing  
  How Email Marketing Can Grow Your Business  
  How to Create New Content for Your Email Campaign  
  Do You Know What the Most Common Email Marketing Mistakes Are?  
  Creating Email Marketing That Subscribers Read  
  Do You Know The Best Ways to Promote Your Email Newsletter?  
  How to Create Tracking URLs for Your Email Marketing  
  How to Get Your Email Marketing Read  
  Is Your Content Working in Your Email Marketing?  
  How to Optimize your Mobile Email Marketing  
  Free Monthly Website  

Have You Got Your FREE Website Yet?

Click Here to Get Yours Now!

  Top Selling Products  
Bitcoin Breakthrough 2
Unless you have been living under a rock you will have heard about cryptocurrencies. The most famous of these is Bitcoin which is always in the...
MLearning Essentials
Business Training Series - Mobile learning, or mLearning, is defined as the delivery of learning, education or training on mobile devices, such as...


  Do You Know What the Most Common Email Marketing Mistakes Are?  

Email marketing can be a very effective sales tool; however, it sometimes gets a bad reputation, because those using it don’t understand the correct way to make use of it.

Like any marketing tool, it can be used correctly for great success, or poorly and destined for failure. There are some common email marketing mistakes that are often made. These can really destroy any benefit from using the email marketing strategy.

Mistake #1 - Taking up too much of the Recipients Time
One of the most common mistakes made by those implementing an email marketing campaign is to not think about your recipient's time. There’s a good and bad time to send emails. And realistically there are a lot more bad times than good.

There are many webinars and helpful tools online to help you determine when would be the right time for the kind of message you are going to send. It matters because if the message shows up at the wrong time it is much more likely to simply be deleted without ever being opened.

Mistake #2 - Not Using an Email Service Provider (ESP)
If you want to effectively send emails to your lead, you need to take advantage of an Email Service Provider. Why? Because they will ensure that all of your emails are clean, CAN-SPAM compliant and ready to be sent out.

These days there are just so many ways that your email message can be marked as spam. It might look fine to you but still be picked up as spam, which is why you need to be using an Email Service Provider.

That will help ensure that your emails are actually reaching their destination and that your subscribers are reading them.

Mistake #3 – Image Overload
Images can really add to your content when done correctly, but the trouble is they are seldom used correctly. Two common mistakes include using too many images and using images that are too big. 

Remember that a large number of your recipients are going to be receiving your email on their mobile devices and if the images are too big they’ll be very slow to load and you will frustrate your recipient.

Too many images can lead to loss of your message. So what you want to do is use one or two images that have been shrunk in size and that help grab the reader’s attention to your message.

Avoid these three common mistakes and you will be on your way to a successful email marketing campaign.

Subscribe to Our Newsletter to Receive Updates, Improvements and Developments That Will Maximize Your Earning Potential With Email Marketing.

Launch Your Own Virtual Summit

We're going to share with you the software and hardware required to set up and host a successful virtual summit. You may be surprised to read how little you need. The most expensive items on the market may not be the best, so we'll provide our [...]


Internet Marketing